Creation of innovative services which unite the web and communications world
Mobile Lifestyle
Rich Communication Suite (RCS)
The Rich Communication Suite (RCS) is a suite of applications and services that will enable interoperable, enriched communications including Enhanced Phonebook, Enhanced Messaging and Enriched Calls.
Mobile Advertising
This Programme facilitates interaction between the mobile industry and media and entertainment industries in order to develop mutually beneficial market opportunities that promote new services and enhanced experiences for mobile end users.
Mobile Media & Entertainment
Mobile Media & Entertainment Programme facilitates interaction between the mobile, media and entertainment industries with the aim of creating compelling, seamless and intuitive experiences for all mobile users.
Mobile Money
Delivering solutions and building confidence in the mobile phone as a significant channel for secure transactional services.
Mobile Innovation
Nurturing and guiding the discovery and launch of tomorrow’s mobile technology breakthroughs.
OneAPI
The GSMA OneAPI aims to provide a commonly supported, lightweight, Web friendly API
Wholesale Applications Community (WAC)
A simple route to market for developers, created by an industry alliance of global operators and device manufacturers.
